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Aerial drone view of a huge riverbed and

Writing & editing work

I'll happily point travellers in the right direction to spot elusive wildlife, savour regional flavours, or share a cracking story with locals.
I know my peaks from my piques, I can pronounce Eyjafjallajökull, and I know where the apostrophes go.
 

Copywriting

I work with companies to provide effective marketing material and sparkling social media copy, with recent clients including IcelandairVisit Reykjavik, Visit Austurland (East Iceland) and Blue Lagoon.

Editing

I advise organisations that seek clear, concise text, and provide editing services to companies ranging from travel publishers and airlines to government departments.

Guidebook writing

Since 2000 I have written more than 50 travel guides for Lonely Planet, the world's leading guidebook publisher, plus other renowned publishers such as Fodor's Travel. Destinations covered include Greece, Slovenia, Estonia, New Zealand, various regions of Australia, and a heavy dose of the Nordics.

Feature writing

My feature writing is primarily travel-related and has appeared in newspapers, magazines and websites including BBC Travel and Icelandair's in-flight magazine, Stopover. Scroll down for some samples.

Image by Jonatan Pie

Travel articles – a sample

From restaurant reviews to artist interviews, and from social media copy to corporate communications, my experience has been wide-ranging.

Visit Austurland / East Iceland

Visit Austurland / East Iceland

Icelandair website

Icelandair's Stopover magazine

Icelandair's Stopover magazine

Lonely Planet

Lonely Planet

Lonely Planet

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